[This is a guest post written by Marcela De Vivo, a freelance writer and online marketing professional in Southern California.]
Many people running small businesses don’t realize that Google+ very well might be the most powerful social media platform available to them. Google+ has nearly 350-million active members as of early 2013, and that number looks like it’s going to keep growing in a very significant way.
Right now, only Facebook has more users. Google+ even has more active users than Twitter. I bet that’s a statistic that surprised you!
But the real power of Google+ isn’t just in the number of users. The reason that Google+ is so important for SEO-based business should actually be really obvious – it’s owned by Google! Google is the world’s largest, most popular search engine hands down. In reality, it has no competitors.
You already know that your search rank is important when it comes to people finding your business and website on the internet, and you know those two things happening are vital for making your business grow. Building and maintaining an active Google+ profile can improve how easy your business is to find through search.
"Think before you tweet" - George Monbiot
